Retail

STRATEGIES AND EXPANSION PLANS OF RETAILERS

In an era in which e-commerce has gained significant influence, brick-and-mortar retail faces various challenges. These challenges have created an opportunity to rethink and renew the conventional shopping experience. The Turkish retail world is one step ahead when it comes to experience-oriented retail. Turkish shopping centers and young brands, in particular, offer their customers products as well as experiences that go far beyond shopping. Many brands are bringing this philosophy to Europe as part of their expansion strategies.

In the 60th anniversary year, Unibail-Rodamco-Westfield (URW) is crowning the success story of one of the largest shopping and leisure destinations in Germany: Westfield Ruhr Park is the third destination in Germany to bear the internationally renowned Westfield brand name, alongside Westfield Centro in Oberhausen and the development project Westfield Hamburg Überseequartier.

The Rhein-Ruhr Zentrum (RRZ) in Mülheim, Germany, has gained a new anchor tenant: leisure provider ADVENTICA. The owners of the center, Eurofund Group and Signal Capital Partners, have now signed a long-term lease for 3,300 sq m of space. The opening of ADVENTICA’s first German location is planned for the second quarter of 2025, while renovation work will begin in early October.

Through its platform, the Berlin-based company Cariqa connects charge point operators (CPO) and customers directly instead of the usual payment concept via e-mobility providers.

A good ten years after its opening, Skyline Plaza in Frankfurt am Main, which is jointly owned by Allianz and ECE, is receiving more than 35 million euros for an extensive modernization program. With new tenants and concepts, a revised design and numerous additional offers and services, it is being comprehensively prepared for the future.

NIKE announces that Elliott Hill will become President and Chief Executive Officer of NIKE, Inc., effective October 14, 2024. Hill will also become a Director of the NIKE, Inc. Board of Directors and a member of the Executive Committee.

No other European country has more mega shopping centers than Spain. Of the total 640 shopping centers in Spain, 74 have a leasable area of 50,000 sq m or more. The total leasable area of Spanish mega centers amounts to approximately 4.1 million sq m. Germany, on the other hand, currently has “only” 48 such mega centers but boasts a larger number of mid-sized shopping centers between 30,000 and 50,000 sq m.

As part of its ambitious strategy to grow the number of sites it operates, entertainment and leisure operator, the Lane7 Group, has announced the opening of its first venue in continental Europe at The Playce, Potsdamer Platz in Berlin in September, as well as two venues opening in Dublin in the coming months. While continuing the pace of its UK expansion – with a second London venue, in Camden, opening in October – Lane7 now seeks to grow its European portfolio by some 10 venues over the next 2 years.

Just over a month after the German sister companies decided to close all 56 stores, Esprit´s French subsidiary is now also ceasing operations.

Tedi has been present in Belgium since last year, and now the non-food discounter is significantly expanding the number of its stores in the country through an insolvent fashion retailer.

Most European consumers remain wary about the economy in the third quarter, but their sentiment is improving slightly, reports McKinsey as part of its latest ConsumerWise research.