STRATEGIES AND EXPANSION PLANS OF RETAILERS

Retail

Virtual Reality as an Absolute Reality with a New Christmas Experience

intu is taking leisure experiences in shopping centres to the next level with a multi-player family virtual reality game.

“Digitalization is in full swing”

In an interview with ACROSS, Sebastian Baumann, Head of Department ECE Future Labs, speaks about the “Digital Mall” project and how shopping center operators can gain from new technologies.

People Tracking, Checkout Queue, Activity Visualizer, and Gender Recognition

How many customers visit a store each day? Why do customers pass by shops on a shopping street? Why does one area within a department do better than another? How old are your customers really? Umdasch Digital Retail offers four new products to answer these questions and more.

Slight Fall in the Pace of Expansion

According to the recent study “Expansion Trends 2016” by EHI and the Hahn Group, diminishing turnover and declining footfall is putting retailers under pressure.

Wanted: The Best Startup Ideas

Union Investment and GTEC award the best start-up ideas for the real estate world of tomorrow.

Putting retailers, agents, and landlords together

According to Simon Millar, Sales Director at Completely Retail Marketplace, bringing the right mix of people together inevitably leads to effective dealmaking.

“Working with accurate information”

In an interview with ACROSS, Rob Clarke, Center Manager for The new Strand in Merseyside, spoke about how his team has embraced traffic- and location-based technologies to boost performance.

From data to wisdom: How connecting the dots creates an important opportunity

Movvo has just come to market with a new generation of data collection and diagnosis technology enabling transformational change in the retail industry.

When Online Goes Offline

More and more online retailers are entering the world of bricks-and-mortar retail. According to Kai Hudetz, Managing Director of the IFH Köln, Institute for Retail Research in Cologne, they dream of locations in high-traffic malls.

eCommerce in Germany: Highly Variable Regional Potential for Product Lines

The distribution of online potential for product groups such as food, clothing, consumer electronics and DIY items differs substantially from region to region. Recently GfK published its findings in the first-ever study on regional online potential for 17 product groups in Germany.

Fashion and lifestyle venues offer clues to the future of retailing

Almost no industry is as affected by globalization and digitalization as the fashion and lifestyle market. Consumer trends and innovations within this segment are growth drivers for other areas of retail.

“Berlin is bubbling with creativity and Europe’s new capital for Start Ups”

Markus Heckhausen founded the Berlin iconic brand Ampelmann and is a member of the city’s next retail platform: “First Store by Alexa”. In an interview with ACROSS, he explains why the German capital is fertile ground for start-ups in bricks-and-mortar retail.

Gift Cards for Shopping Centers: Individual and Innovative

RETAIL TECHNOLOGY | Gift cards are becoming more and more popular. With a shopping center gift card, consumers are always sure to give the right present. That is why it is also important for malls continuously to adopt to this trend and offer their own individualized gift cards.

Applications for Participation in “First Store by Alexa” Now Open

The Alexa shopping center in Berlin is celebrating its 10th anniversary in September 2017. That’s reason enough for Sonae Sierra, Union Investment and Alexa to launch an innovative retail casting competition.

Glasgow: the Shopaholic’s Paradise

In an interview with ACROSS, Frank McAveety, Leader of Glasgow City Council, explains how the City Center Strategy protects and progresses the retail offer.

“Alexa has stood for new, different, and innovative from the outset”

The “First Store by Alexa” contest gives wings to new business ideas. Fabian Hellbusch, Head of Marketing at Union Investment Real Estate GmbH, and Jens Horeis, Head of Property Management at Sonae Sierra Germany, tell ACROSS all about it in an interview.

“It’s hard to communicate concepts without real added value for customers”

As a member of the “First Store by Alexa” jury, Jens Peter Klatt, Head of Multichannel at Mister Spex, insists the participants must offer a unique customer experience.

Shopping trend: Prepaid cards

It is important for retailers in shopping centers to offer state-of-the art payments. Payment methods and behaviors are changing. Prepaid cards are one of the shopping trends that meet the needs of modern consumers and they are becoming increasingly popular. The concept of gift cards is especially highly rated. For malls, they are a way to ensure customer loyalty by offering their own individualized gift cards. SIX Payment Services has issued its 1 millionth prepaid card and will continue to focus on them.

Umdasch’s ESL.inclusive Launched in a Spar Store in Vienna

Spar is entering a new era of price labeling with Umdasch Shopfitting. ESL.inclusive was initiated by Umdasch Shopfitting's newest corporate division, viBIZ—Digital Shopfitting—developed together with Spar and Imagotag. Its first installation was launched in Spar’s store on the campus of the Vienna University of Economics and Business.

A Samsung Store as a Reference

Samsung’s store in Paris is a high-end shop for electronic products that sets standards for equipment and design. Umdasch Shopfitting is therefore proud to have been selected by the Korean company as a partner.