Let’s meet at MAPIC and talk about professional international B2B communication.
At Wiedner Hauptstraße 66 in Vienna, a corner store offers a wonderful variety of products and experiences that are a joy to behold. The family business, which is now run in the 2nd generation by Martina Wallner-Morin and her husband David Morin, exemplifies what we lack in many places: Authenticity, a commitment to tradition, a focus on regionality paired with modern standards.
MEC and its partners Real Estate, Savills Germany, Dr. Lademann & Partner and WISAG published the 9th edition of the Retail Park Report “About Tomorrow–Retail parks in the city of the future”. The key finding: Sustainable and cross-asset-class strategies are needed to develop cities and rural areas for the future as urban neighborhoods and surrounding areas gain in importance.
OUT NOW - LATEST ISSUE! +++ MAN MUST EAT: The (increasing) importance of food anchors for the placemaking industry
“Our addiction to fossil fuels is pushing humanity to the brink. We face a stark choice: Either we stop it–or it stops us. It’s time to say: enough.”
“We are all convinced that placemaking makes brick-and-mortar retail attractive, forward-looking, and an experience.”
The MAPIC will take place from November 30–December 2 in the Palais des Festivals in Cannes. Nathalie Depetro, MAPIC shows Director, tells us about the new and exciting changes to this year’s edition.
“The pandemic has intensified global digitalization, which is another challenge that the Russian mall industry is facing.”
„Instead of continuing to speculate about the new normal, as an industry, we need to discuss what (permanent) actions we want to take with respect to those changes.”
“What makes the rebranding special is that it combines the international appeal of the brand with the local heritage – the locally grown tradition.”
Bratislava’s residents are already referring to Nivy as the "downtown" or even "Manhattan".
Results for the 3rd quarter 2021.
This online special will be available as a free download until October 31.
“Strong food retailers are an important building block for success in all our centers.”
The expansion of the Eurovea mixed-use complex in Bratislava is progressing according to schedule. The project is being developed by J&T Real Estate, and the functional public places were executed by internationally recognized architect Beth Galí.
“In today’s world, consumers expect quick and effortless service, and parking needs to reflect those changes”
A thoughtful brand strategy is the essential basis of any marketing effort. The brand, the expectation raised, is what remains after all of the marketing has swept through the room. It is what sticks in your customers’ minds. It is what makes them loyal. It is what makes them think you are worth a visit.
What does that really mean? Retail professionals have been engaged in this discussion for decades. The idea of creating physical, emotional shopping experiences has become an integral part of the retail discussion since physical, brick-and-mortar retail began to decline in popularity.
“Looking at the digital transition, ECSP members are certain that the future is omni-channel.”
VIA Outlets, which owns 11 centers in nine countries, has recently celebrated the unveiling of its new corporate branding following an extensive rebranding undertaking.
