ACROSS: SES will operate Austria’s first managed shopping street in Seestadt Aspern in Vienna. What does that mean? MARCUS WILD: Allow me to give you the long version: As a group company within the Spar Austria Group, SES’s roots are … Continue reading
BY ALEXANDER OTTO Hasn’t it always been that way? Don’t we always try to explore exactly what our center’s customers want and then act on it? To a certain extent, of course we do. But in today’s fiercely competitive international … Continue reading
What would you like? A shopping center or a retail park? When investors compile their shopping lists for commercial properties, their choice is increasingly the latter. As a result, retail parks accounted for approximately 43%, or €1.9 billion, of the … Continue reading
MEC Metro-ECE Centermanagement GmbH & Co. KG is currently responsible for the management, including operation, leasing, and marketing, of 43 retail parks in Germany. Since mid-April, the company has offered energy audits for retail parks and shopping malls. With its … Continue reading
BY JÖRG F. BITZER Technology enables the customers of today rapidly to obtain masses of information, choose a product according to selection criteria such as price, and then buy it online. Omni-channeling was devised in response. Retailers want (and need … Continue reading
ACROSS: Decathlon is celebrating a milestone birthday next year, since the company was founded in France in 1976. What stages of development has it passed through since then? LUDGER NIEMANN: Decathlon launched its expansion abroad in 1986 and opened its … Continue reading
Factory Outlet Centers (FOCs) are few and far between in Germany, unlike other retail properties. This is now set to change. The Clees Group recently presented its plans for FOC Wuppertal. Together with its future center manager, ROS Retail Outlet … Continue reading
Last year, a group of Dutch entrepreneurs and financial investors agreed to establish a new, integrated boutique department store in Amsterdam called “Haussmann,” which will open in the second half of 2016. The initiative is based on the belief from … Continue reading
BY AILISH CHRISTIAN-WEST Our approach to dominance has been to acquire or develop dominant regional shopping centers located in, or close to, the most attractive cities in the United Kingdom. By shaping our presence in these locations, we can accommodate … Continue reading
In early March, Union Investment secured a majority stake in the “Palladium” shopping center in Prague for the open-ended property fund UniImmo: Deutschland by purchasing shares in a property company. With a gross floor area of 115,000 sq m, of … Continue reading
There has recently been a massive shift in how social media is used as part of a successful marketing strategy. These changes have also influenced the way retail and shopping center marketing make their strategies work. In Poland, both malls … Continue reading
With an area of 25 sq km, Yas is one of the larger natural islands in Abu Dhabi after the main island. Aldar Properties fundamentally altered the flat plot of land with a $40-billion development project. It straightened coastlines, filled … Continue reading
The last year was extremely difficult for the whole Ukraine: the annexation of Crimea by the Russian Federation in March 2014, the war in eastern Ukraine, a deep economic crisis, and a significant devaluation of the national currency against the … Continue reading
BY REINHARD WINIWARTER Speaking of friendship, I’m sure you know the specialists’ hottest marketing tip. Exactly. Social media or: “Head out on the virtual search for new friends, collect as many as of them as possible, and then bring your … Continue reading
“Europe’s leading retail brands are among the strongest in the industry overall. Compared to the top 500 Commercial Real Estate Brand Study, only the investment funds Union Investment Real Estate and Deka Immobilien and the property agent JLL achieve higher … Continue reading
The consideration for the mall in Grossetto in Tuscany amounts to approximately €45 million, excluding taxes and ancillary charges. Payment will be made at the closing, scheduled after the grand opening, in the second half of 2016. The new mall … Continue reading
After Zumtobel’s 2013 laboratory experiment on the unconscious effect of light in stores yielded very promising results, a field test has now clearly confirmed those results. In cooperation with the fashion company Gerry Weber, it assessed whether a target group-specific … Continue reading
BY JEREMY LANGLEY Historically, owners of “physical retail” properties have operated blind, unable to tell where shoppers go, what they do, how long they spend there, and where they go next. This makes competing with online retailers – who are … Continue reading
In cooperation with Messe Dusseldorf, EHI presented the EuroShop RetailDesign Awards for the best stores showing the most inspired concepts for the eighth time on the evening of May 13. 79 projects from 23 countries were submitted this year – … Continue reading
Shopping centers serve a variety of needs. In addition to shopping, a congenial atmosphere in a pleasant, relaxing environment is increasingly important. People don’t just come to shop; they are looking for a special leisure experience. “Customers today are mobile, … Continue reading
